Demo index
1,003,271 pre-orders processed

Every way to charge for a pre-order.
All from your Shopify checkout.

Charge upfront, take a deposit, vault the card and charge later, or split it over months. No third party cart, orders land in your Shopify admin with the correct financial and fulfilment statuses.

A pair of headphones beside a four-part payment schedule, the first £60 instalment ticked off as paid and the other three still to come

Most pre-orders aren't paid in full at checkout.

Lead times move. Suppliers slip. Asking someone to hand over the full amount months before anything ships is the quickest way to lose the sale, or to be refunding it later. So most brands don't. Across the first million pre-orders that ran through PreProduct, 85% were charged after checkout rather than at it.

Pick the payment type that fits. Short lead time, charge-upfront and lock the cashflow in. Mid range, take a deposit now and the balance when it ships. Long or uncertain, charge-later on a vaulted card so nobody pays a penny until stock lands.


4 WAYS TO CHARGE PRE-ORDERS

Charge for your lead times.
Forget 7 day authorisation windows.

Some pre-order setups hold a card authorisation, and Shopify expires those after 7 days. Anything with a longer lead time quietly breaks.

PreProduct vaults the card with Shopify instead, so nothing is counting down and you can charge whenever stock actually lands. From there it is a question of how much you take and when, and there are four ways to do it.

This allows:

  • Lead times measured in months, not days.
  • Ship dates to move without anyone re-taking payment.
  • Customers to commit today and pay nothing until you are ready.

“We've been a very long time looking for the perfect pre order system and can happily report we've found it! The deferred payment options and flexibility are absolute game changers.”

– Accurascale


5 stars in the Shopify Appstore


TRIGGERING CHARGES

Collect payment on your terms,
as the stock actually arrives.

Stock rarely lands the way the purchase order said it would, so charging is not one button you press when the container arrives. Charge a whole product, or only the SKUs that turned up. Charge a single line item of an order, or an ad-hoc instalment against the balance. Filter down to the customers you can actually ship to and charge them in bulk, or leave it to an automation and let stock arriving trigger it.

Nothing is counting down while you wait, either: the card is vaulted with Shopify, not held on a 7 day authorisation.

This allows:

  • Charging to follow stock in, SKU by SKU, rather than a date you guessed at months ago.
  • Part of an order to be charged and released while the rest is still on the water.
  • Hundreds of pre-orders to be charged in one pass, or one customer at a time.

“The ability to defer charging customers for preordered items until we are ready to ship is an amazing feature.”

– Arcadia Publishing



PAYMENT PLANS, PAY-EARLY AND DISCOUNTS

Sell more with optional incentives.
Pay early, or spread the cost.

One buyer wants the £400 pre-order settled today, especially if there is something in it for them. The next only commits if they can spread it. Both are the same sale, and a single payment type only wins one of them.

PreProduct lets you offer pay-early, a multi-step payment plan and a pre-order-only discount alongside the standard option, and the customer picks. It all runs on vaulted cards through your own Shopify checkout, so no BNPL takes a cut, no credit check bounces anyone out, and the money is yours from the first instalment. Multi-step payment plans need Shopify Plus, or a store that isn't on Shopify. Pay-early and pre-order discounts run on any plan.

This allows:

  • High ticket products to sell in instalments without handing a slice to a BNPL.
  • Cash to arrive months early, from the customers who would rather be done with it.
  • A pre-order-only discount to be the reason someone commits now instead of waiting for the restock.

“It is really the best “pre-order now, pay at shipment” Shopify app for businesses that deal with pre-orders. The dev team is constantly adding new features to improve the customer experience, and our company has seen huge growth by allowing pay-later pre-orders.”

– BLYN Toys



By Association only
devised labs
Cooper & co
Iamota
Cadinal & Co
Gigantic
Scene
Pacific IQ

Some of the brands
we work with:


Pricing

Shopify pre‑order pricing

Starter

Only pay a percentage of pre-order revenue

$0.00

USD / month

+5% of paid pre-order revenue

Take me to the Shopify app

Take pre-orders from your e-commerce/Shopify storefront

Unlimited pre-order listings

Charge customers upfront, later or via deposit

Multi-step payment plans and ad-hoc installments

Customise pre-order front-end & email campaign

Customer portals

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Scale

For small to medium sized brands

$59.99

USD / month

+0% commission on up to 5k of monthly paid pre-order revenue, then 0.5% afterwards.

Take me to the Shopify app – 7 day free trial

All of Growth features

Listing Manager automation access

API access

15x Shopify Flow actions

10+ Klaviyo events

Priority support

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Scale Plus

For medium to large sized brands

$259.99

USD / month

+0% commission

Take me to the Shopify app – 7 day free trial

Our top plan with all the features

0% commission

15+ Shopify Flow triggers

Developer support

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Pre‑order charging FAQ

Which payment gateways support charge-later pre-orders on Shopify?

Card vaulting is the mechanic behind charge-later and deposits, and on Shopify that means Shopify Payments or PayPal. Other gateways cannot store a card for a later charge, so you would run capture-only pre-orders instead and send a payment link when you are ready to ship. Worth checking before you build a campaign around it.

Do I need Shopify Plus to use these pre-order payment options?

No. Charge-upfront, charge-later, deposit-upfront and capture-only all run on any Shopify plan, as do pay-early options and pre-order discounts. Three things need Shopify Plus, or a store on a platform other than Shopify: multi-step payment plans, charging a chosen line item of an order rather than the whole thing, and ad-hoc instalments. See offering multi-step payment plans for the setup.

Will customers be charged automatically if I do nothing?

No. A vaulted card sits there until something triggers the charge, whether that is you clicking it, a Shopify Flow workflow or an auto-charge rule you switched on. Moving a ship date does not charge anyone either. If you want charging to be hands-off, you have to set that up deliberately, and the automations doc lists what each rule does.

What happens if a customer cancels before I take the balance?

Cancel the pre-order in PreProduct and the outstanding charge never fires. PreProduct does not issue refunds itself, so if you are giving a deposit back you do that from the Shopify order in the normal way. Whether deposits are refundable at all is your policy to set, and worth stating on the product page before anyone commits.

Can I take pre-order deposits on Shopify without creating a separate deposit product?

Yes. The customer pays the deposit through your normal checkout as one order, and the balance goes on the same card when you trigger it. No duplicate products, no discount codes, no chasing people to buy the same thing twice. The deposits doc walks through the setup.

Do I pay commission on pre-orders that never get charged?

No. Commission only applies to paid pre-order revenue, so cancelled orders and pre-orders still sitting on a vaulted card do not count. An order where the deposit was paid but the balance never taken is not billed as a paid pre-order either.

Can I test the whole flow before going live?

Yes, and you should. Turn on Shopify Payments test mode, place a pre-order with a test card, then trigger the charge and watch the financial and fulfilment statuses move in your Shopify admin. Scale and Scale Plus also include a free PreProduct instance for a test store, so you can rehearse a campaign without touching production.