Launch your next
big apparel line
with pre‑orders
Pre-orders for apparel brands allows gauging of demand, less inventory risk, and the ability to launch new collections with confidence - all while boosting cashflow.
1 million+ pre-orders processed for stores like yours – get all the insights here to see how you compare
Some of the brands we work with
This app is was exactly what I needed and the customer service is second to none. We pre-sold many of our winter jackets because of this tool.”
Pilot Athletic
pilotathletic.com

Increase Cash Flow and Control Overselling
Recoup cash quicker
Boost your cash flow by collecting payments upfront or deposits for future collections. Our flexible payment options let you choose when to charge customers – either immediately or when products are ready to ship. This helps fund production while preventing overselling and maintaining customer satisfaction.
Sustainable Production Practices
Reduce waste and meet consumer expectations
Implement a more sustainable approach to apparel production by producing what you know will sell. Pre-orders allow you to align production with actual demand, reducing overstock and waste while meeting growing consumer expectations for sustainable practices.
Build anticipation for your releases
Create Hype for New Apparel Launches
Generate excitement and urgency around your new collections with pre-launch campaigns. Perfect for limited editions, brand collaborations, and seasonal drops. Use pre-orders to create exclusivity and reward your most loyal customers with early access.
Production Planning & Size Control
Take control of your production runs
Eliminate guesswork in size runs and optimize your production planning. Get real demand data before committing to manufacturing, ensuring you’re making exactly what your customers want in the quantities they need.

“> Extremely happy with this app so far: the installation was quick and smooth, the app features visually blends perfectly with the store
Mibodia
mibodia.com
Native workflows, Shopify Flow, Klaviyo & more
Run pre-orders
on autopilot,
your way
Automations do two things: take the repetitive work off your plate, and shape pre-orders to fit how your store actually runs. Nine native workflows cover the basics: auto-charge when stock arrives, auto-list as variants come back, auto-retry failed payments, weekly reports.
Shopify Flow's 15 pre-order actions and 16 triggers handle the store-specific tweaks most merchants end up needing. Klaviyo, Gorgias, POS and our Admin API pick up from there.
"The app dev team is extremely responsive and very helpful! We are a fast-growing company in the health and wellness space, and so we sell out or take preorders quite often. We also have some nuances to our website that have required tweaks to the app. We always land on some version of the app's settings that help move our business forward."
Gorgias
Loop Returns
Many more...
Flow
POS
Online Store
Klaviyo
From your online store, POS, Flow to Klaviyo, Gorgias & more
Slot pre-orders
into how you
already sell
Sell pre-orders on your online store, Shopify POS, or any headless front-end. Tell the sales channel manager which channels to exclude, and it'll toggle them on/off as listings move between pre-order and buy-now. Extend further with Shopify Flow for no-code workflows, or our Admin API for full programmatic control. First-party integrations with Klaviyo, Gorgias and others surface pre-order data and controls inside the tools your team already uses.
PreProduct is easily the best pre-order solution we've used. Beyond the app's performance, the support team is outstanding. They are incredibly responsive and always come back to us with actual solutions rather than generic answers. They made our entire experience seamless and were genuinely helpful at every turn. We are really impressed!
Pricing
Apparel brand pre‑order pricing
Scale
For small to medium sized brands
$59.99
USD / month
+0% commission on up to 5k of monthly paid pre-order revenue, then 0.5% afterwards.
Take me to the Shopify App Store – 7 day free trial
All of Growth features
Listing Manager automation access
API access
15x Shopify Flow actions
10+ Klaviyo events
Priority support
Scale Plus
For medium to large sized brands
$259.99
USD / month
+0% commission
Take me to the Shopify App Store – 7 day free trial
Our top plan with all the features
0% commission
15+ Shopify Flow triggers
Developer support
Pre‑orders for apparel brands FAQ
How can pre-orders benefit my apparel brand?
Pre-orders allow you to gauge demand before production, optimize inventory management, and secure revenue upfront. This reduces risk and helps with production planning, especially for seasonal collections and new launches.
How does the payment system work for pre-orders?
You can choose between immediate payment, delayed payment, or deposit-based pre-orders. The vaulted payment system securely stores customer payment information, allowing you to charge when it best suits your production timeline.
Can I use pre-orders for limited edition releases?
Yes, pre-orders are perfect for limited edition drops. They help create excitement, gauge interest, and ensure production quantities match demand exactly.
How do I handle size runs with pre-orders?
PreProduct helps you optimize size runs by collecting actual order data before production. This ensures you produce the right quantities across your size range, reducing the risk of stockouts or overstock in certain sizes.
How will I communicate with customers about their pre-orders?
PreProduct includes an email campaign, customer portal and customisable storefront wording and pre-order button. This lets you keep customers updated about production progress, shipping dates, and any changes to the timeline. This maintains transparency and builds trust with your customers.