Shopify rating

5 stars on the Shopify Appstore

Scale your footwear brand faster with
pre-orders

Pre-orders for footwear brands allows you to manage size runs, reduce inventory risk, and launch new styles with confidence – all while improving cash flow.

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footwear pre-order flow
rex
miyana
straye
4t2
mim

Some of the brands
we’ve worked with:

new product development cycle

Keep Selling When Out of Stock

Turn ‘Sold Out’ 
into ‘Pre-order’

Never lose a sale to ‘sold out’ notices again – especially for popular sizes and styles. Convert potential disappointment into guaranteed future sales while maintaining clear delivery expectations with your customers.


I used this app for my pre-orders. It worked perfectly, the support helps you right away with custom solutions. I can definitely recommend using the app!

miyana

Miyana Berlin

miyanaberlin.com

miyana site

Optimize Your Size Runs

Make data-driven decisions

Make smarter production decisions by knowing exactly what sizes your customers want. Pre-orders allow you to align size runs with actual demand, helping you meet minimum order quantities while avoiding excess inventory.

Test New Designs

Validate demand 
before scaling

Reduce risk when launching new styles by testing market demand through pre-orders. Perfect for new designs or collections, allowing you to gauge interest and secure orders before committing to large production runs.

Create Launches That Sell

Generate buzz before release

Build anticipation and excitement around new footwear releases with pre-orders. Perfect for limited editions, seasonal collections, and collaboration drops. Use pre-orders to create exclusivity and reward your most loyal customers with early access.

Never Miss a Sale

Turn stock-outs into opportunities

Stop losing sales to ‘out of stock’ notifications. Convert potential lost sales into guaranteed future orders by automatically switching to pre-order mode when sizes are unavailable. Keep revenue flowing while maintaining clear delivery expectations.


4t2 site

This app is perfect for what my business needed. It was hard to find an app that would allow me to defer capturing payments until a specified time. The support team is also great. I’ll be using PreProduct for all of my future product pre-orders.

4t2 logo

4T2 gone running

4t2.run


By Association only
devised labs
Cooper & co
Iamota
Cadinal & Co
Gigantic
Scene
Pacific IQ

Some of the brands
we work with:

Start harnessing the power of pre-orders today

Ready to transform your footwear brand?

Elevate your footwear brand with PreProduct’s pre-order system. Our flexible pre-order app integrates seamlessly with your eCommerce platform, giving you the capability to manage orders and collect payments on your terms. Whether you’re launching new styles, managing size runs, or handling limited edition drops, you remain in control.

Get the Shopify App

new product development cycle

5 stars in the

Shopify Appstore


Pricing

Footwear brand pre-order pricing

Growth

For individuals and small sized brands

$19.99

USD / month

+0.5% of paid pre-order revenue

Take me to the Shopify App Store – 7 day free trial

Take pre-orders from your e-commerce/Shopify storefront

Unlimited pre-order listings

Charge customers upfront, later or via deposit

Customise pre-order front-end & email campaign

Customer portals

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Plus

For small to medium sized brands

$59.99

USD / month

+0% commission on up to 5k of monthly paid pre-order revenue, then 0.5% afterwards.

Take me to the Shopify App Store – 7 day free trial

All of Growth features

Listing Manager automation access

API access

Priority support

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Platinum Plus

For medium to large sized brands

$159.99

USD / month

+0% commission

Take me to the Shopify App Store – 7 day free trial

Our top plan with all the features

Developer support (2 hour p/m quota)

0% commission

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Pre-orders for footwear brands FAQ

Pre-orders allow you to maintain sales during stock-outs, test new styles with minimal risk, and secure revenue upfront. This helps with cash flow and production planning, especially when launching new designs or managing size runs.

How can pre-orders benefit my footwear brand?

You can choose between immediate payment, delayed payment, or deposit-based pre-orders. Our vaulted payment system securely stores customer payment information, allowing you to charge when it best suits your production timeline.

How does the payment system work for pre-orders?

Yes, pre-orders are perfect for limited edition drops. They help create excitement, gauge interest, and ensure production quantities match demand exactly.

Can I use pre-orders for limited edition releases?

PreProduct includes an email campaign system, customer portal and customizable storefront messaging. This lets you keep customers updated about production progress, shipping dates, and any timeline changes, maintaining transparency and trust.

What tools are available for customer communication?

PreProduct seamlessly integrates with your Shopify store. Orders are clearly marked as pre-orders and can be managed through our dashboard, giving you full control over fulfillment and customer communication.

How will orders appear in my Shopify store?