Shopify staff pick

The Smarter Way
To Launch Products.

Capture orders & gauge demand
for your future releases.

Download on the App Store

Some of the brands we work with:


Assign to others

Sell and gauge demand via our next-generation Shopify pre-order system

Put in a vault

List your next product much earlier and start collecting orders (estimated shipping date shown)

Powerful search

Trigger payment links and charge customers when you’re ready. (before/after ordering stock or both via deposits)

Stay connected

Manage inventory and purchasing in a more precise way,
keeping pre-orders in their own system until paid

Fast messaging

De-risk new product releases
(orders only transact if you trigger payment links)

Share with others

Communicate with customers via PreProduct’s customisable email campaign and front-end

Put in a vault

Collect revenue earlier
and improve cash flow

Fast messaging

Integrates with Shopify and it’s native inventory/order system

Share with others

Lightweight on the front-end
to keep your site’s page speed fast

How does PreProduct work?

You shouldn’t have to wait until stock hits your warehouse to list your next product.

PreProduct allows brands to take orders for future products at any point in the new product development cycle. Whether this is for research purposes (prior to ordering stock) or for collecting orders ahead of stock delivery. Payment links are only sent out when you trigger them, so you’re completely in control (and legally compliant).

“PreProduct is the greatest Shopify add-on if you need to have the ability to pre-book items without having to charge customers until the product actually ships. It gives you the possibility to determine demand before committing to production and/or financing. Highly recommended!”


Pre-order stages

Capture only

Initially, just the order and customer details are captured. A ‘thank-you email’ is sent at the time of pre-order.

Charge & capture

When ready, the store triggers payment link emails, so previously captured pre-orders receive a payment link and future pre-orders receive one straight away.


Eventually the pre-order is ended, so it can be a standard ‘buy it now’ Shopify listing.

“This app is really unique and easy to set up, with some features that I have not found in any other app. The best app ever!”

Clube Importador



$35/month   $19.99/month  

    • 7 day free trial

    • Unlimited Shopify pre-order listings

    • Charge customers later

    • Automated payment links

    • Customisable email campaign

    • Customer portals

    • Email Support

    App Store



    • 7 day free trial

    • Perfect for Shopify Plus stores

    • Growth Features

    • Priority support (including Zoom consultation)

    Get in touch