the smarter way to
launch products


pay-later pre-orders

deposit-based pre-orders

pay-now pre-orders

Download on the Shopify App Store

Some of the brands we work with:

next-generation pre-order

Pre-sell and gauge demand via our next-generation Shopify pre-order system.

front-end wording and email campaign

keep customers in the loop with front-end wording, customer portal and email campaign.

Charge customers when you're ready

Charge customers when you’re ready. PreProduct supports ‘pay later’, ‘pay now’ & deposit-based pre-orders.

improve cash flow

Collect revenue earlier
and improve cash flow.

pre-orders in their own system

Manage pre-orders in their own system until paid. (as well as Shopify)

keep your store fast

Lightweight on the front-end to keep your store fast.

Pre-orders your way

You shouldn’t have to wait until stock hits your warehouse to list your next product.
PreProduct allows brands to take orders for future products at any point in the new product development cycle. Whether it’s for research purposes (prior to ordering stock) or for collecting orders ahead of stock delivery. Payment can be collected upfront or in the future via payment-link/deferred-charge.

“PreProduct is the greatest Shopify add-on if you need to have the ability to pre-book items without having to charge customers until the product actually ships. It gives you the possibility to determine demand before committing to production and/or financing. Highly recommended!” “


Types of pre-order

Capture Only

Just the order and customer details are captured at the time of pre-order. Payment links are sent out later on when the store is ready.

Charge Later

The customer goes through checkout at the time of pre-order and agrees to a deferred charge. That charge is triggered once the store is ready.

Deposit Upfront

A deposit is charged at the time of pre-order, with the outstanding amount paid later via payment link or deferred-charge.

Charge Upfront

Full payment is taken upfront, but still benefits from email campaign and customer portal updates.

“This app is really unique and easy to set up, with some features that I have not found in any other app. The best app ever!”

Clube Importador



+0.5% of paid pre-order revenue

    • 7 day free trial

    • Unlimited Shopify pre-order listings

    • Charge customers later

    • Automated payment links

    • Customisable email campaign

    • Customer portals

    • Email Support

    App Store


0% commission

    • 7 day free trial

    • Perfect for Shopify Plus stores

    • Growth Features

    • Priority support

    App Store