Blog
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Shopify Charge Later: Complete Guide to Deferred Payments for Pre-orders
Prefer to watch a video? Click here to see Oli talk charging later on Shopify. In analyzing $85 million in pre-order sales data, one payment method stands out: 43.8% of successful pre-order listings use charge-later payments. This approach dominates because it solves a critical problem for Shopify merchants running pre-orders with extended lead times. Here’s…
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11 Best Pre-Order Landing Page Examples (+ What Makes Them Convert)
A pre-order landing page is your first impression for an upcoming product. Get it right, and you’ll build a list of eager customers ready to buy. Get it wrong, and you’ll struggle to generate interest, even if your product is great. Prefer to watch a video? Click here to see Oli go through the 20…
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How to Write a Shopify Pre-order Policy (+ Free Templates)
Just want to generate a pre-order policy? Click here. Pre-orders vary dramatically between stores. Some charge upfront and ship within 30 days. Others vault customer cards but don’t charge until fulfillment, sometimes 120+ days later. Some take deposits, others require full payment. Lead times range from weeks to months. Your pre-order policy is how you…
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Best Shopify Pre-Order App: Data-Driven Buying Guide for 2025
Choosing the right Shopify pre-order app impacts everything from cash flow to customer satisfaction. After analyzing over $85M in pre-order sales, we’ve identified what separates apps that drive revenue from those that create operational headaches. This isn’t another generic listicle. We’ve built this guide on real data from thousands of merchants running pre-orders at scale.…
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How to Manage Pre-Order Inventory in Shopify: A Complete Guide
After analyzing $85M+ in pre-order sales, we found that 20.6% of pre-orders ship within 30 days, but 28.1% take 121-150 days. That massive variance in timelines makes inventory management the difference between smooth launches and operational chaos. Managing pre-order inventory in Shopify isn’t just about enabling “continue selling when out of stock.” It’s about preventing…