Blog

  • Shopify Partial Payments: Complete Guide to Deposits, Installments & Deferred Charges

    Managing cash flow while keeping customers happy can feel like walking a tightrope. Shopify partial payments let you collect a portion of the sale upfront and charge the remaining balance later, creating flexibility for both you and your customers. Whether you’re launching a new product line, managing pre-orders, or selling higher-ticket items, understanding how to…

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  • Pre-Orders vs Backorders vs Waitlists: Ultimate Comparison

    Running out of stock doesn’t have to mean lost sales, but should you take pre-orders vs backorders vs build a waitlist? Each approach serves different business needs, timelines, and customer expectations. The right choice depends on factors like product availability, cash flow requirements, and how much commitment you need from customers. Based on insights from…

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  • Understanding Shopify Authorization Periods: What Pre-order Merchants Need to Know

    Launched a pre-order with a 60-day ship date, only to realize Shopify’s payment authorization expires in seven days? You’re not alone. The Shopify authorization period is one of the most common operational challenges pre-order merchants face, especially when lead times stretch beyond a week or two. In this guide, we’ll break down how Shopify’s authorization…

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  • 5 Ways to Put Products on Pre-Order in Shopify: Fine-Grained Control to Mass Automation

    Introduction Putting products on pre-order in Shopify is a great way to build hype, improve cash flow, and validate demand before you commit to inventory. But many merchants run into the same question: what’s the best way to incorporate pre-orders into my business? That’s where PreProduct comes in. PreProduct gives you multiple ways to put…

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  • How to Create Urgency for Pre-Orders (3 Psychological Triggers)

    Want to see a video? Skip to the bottom of the post to see Oli talk about creating urgency for pre-orders. Did you know humans are roughly 2.5 times more sensitive to losses than we are to gains of similar size? In this article, we’ll cover three psychology-backed ways to generate urgency for your pre-order…

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