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Footwear innovation: winning formula applied to a new market

Sustainable footwear brand, Allbird

DTC, New Product Strategy
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DTC sock brand targets multiple niches

DTC sock brand, Stance s

DTC, New Product Strategy
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Luggage company uses nostalgic era
to develop a new product range

Luggage company, Away used

DTC, New Product Strategy
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Outdoor Voices refresh a best selling favourite

Activewear brand, Outdoor voices

DTC, New Product Strategy
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Mattress brand asks a bigger question
to inspire new products

Direct to consumer brand, Caspa
DTC, New Product Strategy
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