A combination of your product settings and theme controls ‘Sold Out’ messaging. Note: PreProduct should toggle the below settings automatically.

Hiding ‘Sold Out’ buttons and banners #

Shopify stores: #

1. Go to your Shopify admin
2. Navigate to ‘Products’
3. Click on the product showing as ‘Sold Out’
4. In the variant section, tick the ‘Continue selling when out of stock’ checkbox
5. Click ‘Save’

BigCommerce stores: #

1. Go to your BigCommerce admin
2. Navigate to ‘Products’
3. Click on the product showing as ‘Sold Out’
4. In the Purchasability section, tick the ‘This product is coming soon but I want to take pre-orders’ checkbox
5. Click ‘Save’